:: About Diamond Sierra ::
“To ensure the success of customers
whose enterprises depend on their ability to efficiently,
and reliably, develop and deploy quality software by providing
trusted industry leading software development tools that
enable software components, applications, and systems to
log and process diagnostic and status information.”
- Diamond Sierra mission statement
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Diamond Sierra’s products enhance and simplify a user's
entire full-cycle software development and deployment process,
making it easier to build and ship software quickly, with
the expected functionality, and maximum quality.
Diamond Sierra is a subsidiary of iT Business Consulting,
Inc. and is located in Apollo Beach, FL, a small waterfront
community outside of Tampa.
Company History
Diamond Sierra was founded by Teo Leonard and other top industry software developers
and computer scientists who, with their many years of professional
software development experience, recognized the urgent need
for a general broad based industry standard logging system.
They knew that, all too often, good developers need
to create “one shot” message loggers that fulfill a specific
purpose for validating, checking, or debugging the current
applications under development. Once the applications are
developed and deployed, these “one shot” loggers are subsequently
discarded after serving their purpose or left embedded within
the specific application software. When developers move
on to develop the next applications project yet another
unique “one shot” logging system needs to be developed either
from scratch or at best, from a salvaged message logger
from a prior project. In most instances salvaged loggers
have to be highly modified to be re-used for the new application.
Because there are no industry standard conventions,
guidelines, or methodologies for developing general message
loggers, virtually every custom “one shot” message logger
is as unique as its creator. Re-usability, standardization,
and general broad-based usage were, and continue to be,
costly after-thoughts. Message loggers are extremely valuable
development tools particularly when utilized under such
state-of-the-art software development methodologies such
as “extreme programming.” However, many developers continue
to “re-invent the wheel", thereby decreasing their productivity,
delaying applications deployment, and more likely than not,
continuing the pervasive trend of running over-budget.
While the majority of modern MS Windows and MS NT application
development platforms come loaded with very advanced and
comprehensive debugging tools, no one until now, has addressed
the need for a broad based, universal, and standardized
general messaging logging system that could not only serve
as a powerful tool in its own right in any application development
environment but also serve as a powerful status monitoring
and event handling tool as well, usable even after application
deployment!
Diamond Sierra’s founders foreseeing
that need spent thousands of research and development man-hours
to create and now market a powerful proprietary set of bullet
proof tools along with a standardized methodology
destined to become a worldwide de-facto industry standard.
With the introduction of the company’s core message
logging product – Paul BunyanŽ, developers can now finally
enable software components, applications, and systems to
log and process diagnostic and status information in
a universal and standardized form. Information
is logged to a central repository and then may then be used
for debugging, testing, statistical and performance analysis,
technical support, audit tracking, automated maintenance
error handling and more. As a result, developers can now
use Diamond Sierra’s tools to enhance, and simplify their
entire full-cycle development and deployment process without
having to waste valuable development time re-inventing wheels
over and over again. For the project manager and the IT
executive, that translates to shorter development time,
significantly less cost, greater productivity, easier development,
improved functionality, faster time-to-market, higher quality,
and enhanced competitiveness for the enterprise.
Those benefits are the core of Diamond Sierra’s motto:
Enhancing the Quality of Information
Technology Worldwide
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